American Fans of Japanese Popular Culture as Foreign-Identity Consumers
Internet technologies are only the most recent form to provide consumers access to global images and narratives. But virtual spaces (from simple message boards to fully rendered worlds like Second Life), afford individuals the opportunity not just to watch, learn, and communicate about other people and places, but also to go so far as to assume aspects of those identities. Of course, Internet technologies not only collapse geographic space, they can also blur the physical distinctions of voice and body typically used to categorize people as different from each other. This idea has been well discussed in terms of gender, age or disability, where degrees of anonymity, or the mutability of physical presence, of online communications allows users to craft versions of themselves that may appear to have little connection to their own “real” attributes. In avatar-driven virtual worlds like Second Life, ethnicity doesn’t predetermine appearance (of course, it is (read more...)