Tag: social media

Beauty Filters: New Tech, Old Problems

Dolly Church November 29, 2022

Retaining a youthful appearance is a laborious and painful exercise, often rife with invisible labor. Digital beauty tech has made it much easier. Rather than altering our own faces through cosmetic procedures, we now have a conduit — an online persona — that can easily be touched up with the help of beauty editing apps or filters. This has done little to challenge ageist prejudices but has offered an avenue out of old age in the form of customization. In offering up this tech, the beauty industry can be seen to perform a bait-and-switch, displacing the weight of beauty standards from physical appearance onto our consumer choices. (read more...)

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Platypod, Episode Four: Connections and Disconnections on Social Media

Baird Campbell, Ilana Gershon October 27, 2022
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In this episode, Platypod presents a conversation between Baird Campbell (Rice University) and Ilana Gershon (Indiana University Bloomington). They discuss the politics of connection and disconnection via social media in Chile and the US. (read more...)

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Photoshopping Desire: Gender, Caste, and the “Authentic” Self

Lakshita Malik September 6, 2022
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In an Instagram post by a photographer @photo_paparazzo, we see what the labor of creating a perfect picture looks like. The video, set to trending music, shows a woman in a bridal outfit being helped up a wooden ladder to the roof of a room on a terrace by three men. One of the men is holding a camera. Once the woman is on the roof, the photographer takes the mesh maroon-colored dupatta and wears it over his head, presumably to show the bride how to pose. The text on the video reads, “What goes behind creating that “ONE PERFECT SHOT” for our brides @photo_paparazzo.” The caption reads: “To one of the favourite parts of our job, creating EFFORTLESSLY beautiful portraits and memories for the brides to remember (cry-laughing emoji)…kudos to the team and most important each and every bride of @photo_paparazzo and being the sport of our creativity (red heart emoji).” The video ends with two stunning shots of the bride, captured in the golden yellow light from a setting sun (what is referred to as the golden hour). The video has amassed 6.7 million views, 970 thousand likes, and 1,571 comments. A cursory look at the comments reveals positive reception of the video. The comments range from the use of only emojis (fire emoji, red heart emojis, heart eyes emoji, among others) reflecting appreciation to more overt comments acknowledging and recognizing the efforts put in by the photographers. One particular comment on the post, however, deviates from this general trend and points out how the same effect could have been achieved using far simpler techniques that did not require the bride to be helped up a rickety ladder. Part of the comments reads, “You guys could have easily went to any open space and put her on a stool or something .” The OP (Original Poster) replies to the commenter, “Simple things don’t get you extra ordinary results (upside down smiley emoji).” Another commenter adds to this discourse, “ is photoshop is made for joke 3min work with 2022 edition .” (read more...)

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Revisiting Human-Machine Relationships and Efforts of Feminist STS

Doyeon Shin May 3, 2022
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Alexa, Bixby, the GPS voice, Siri.… AI (Artificial Intelligence) assistants, which operate through algorithms and also produce them, have restructured our everyday lives: from listening to music to getting a sense of where we are (if the GPS is working properly). For users, these “assistants” have become integral parts of our everyday lives. Human-machine communication, in turn, has become more intimate than ever before. However, little effort has been made to understand this intimacy between humans and machines. Instead, much attention has been centered on the increasing obsolescence of technology, as newer models and gadgets enter the market. To recognize machines as sociable and understand human-machine relationships from a different perspective, I revisit feminist STS (Science and Technology Studies) scholars’ works. Furthermore, I look at smartphones, which are usually only considered as hosts for the immaterial AI, as social. (read more...)

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Heritage, Memory, and Infrastructure

Jasmine Reid September 14, 2021
इस लेख को हिंदी में पढ़े

There are places and moments in America where this nation’s destiny has been decided. Many are sites of war – Concord and Lexington, Appomattox, Gettysburg. Others are sites that symbolize the daring of America’s character – Independence Hall and Seneca Falls, Kitty Hawk and Cape Canaveral. Selma is such a place. In one afternoon 50 years ago, so much of our turbulent history – the stain of slavery and anguish of civil war; the yoke of segregation and tyranny of Jim Crow; the death of four little girls in Birmingham; and the dream of a Baptist preacher – all that history met on this bridge. (President Barack Obama, March 2015) Standing on the Edmund Pettus Bridge in Selma, Alabama, on the fiftieth anniversary of the 1965 March to Montgomery, President Obama delivered these words to honor the traumatic history of Bloody Sunday. With “history me on this bridge,” the bridge stood as a sinister totem to a period of violence that Obama, as the first Black president, had seemingly redeemed, representing the promise of a new American nation that elected what it had once lynched. (read more...)

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Regulating Misinformation from the Global South

Pinky Hota August 26, 2021

India is among the top three internet markets internationally with nearly seven hundred million users. What can debates in India about protecting user privacy under right-wing authoritarian political regimes highlight about social media platforms and the spread of misinformation? In February 2021, the Indian Information Technology, Law and Justice Minister announced wide-ranging regulations over social media firms, streaming services, and digital news outlets that require firms to enable traceability of end-to-end encrypted messages, acknowledge takedown requests of unlawful, misleading, and violent content within twenty-four hours, and deliver a complete redressal within fifteen days. Less sensitive cases, such as those engaging explicit sexual content, are required to be removed within twenty-four hours, and companies are required to establish local offices staffed with senior officials to deal with law enforcement and user grievances. These new regulations pose new challenges for technology giants which count India, Asia’s third-largest economy, as a key overseas market. These gains increasingly struggle with Prime Minister Modi’s government as his promise of muscular economic progress increasingly reveals itself to be ambivalent economic nativism. (read more...)

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Like, Share, Comment, and Follow: Labor and Capital on Instagram

Lakshita Malik July 14, 2021

Social media content creator Ishita Mangal (@ishitamangal) uploaded a post with multiple slides on her Instagram page. The first slide is entitled “an apology letter to my audience.” In the rest of the slides, she highlights a “barter collaboration” gone sour. The collaboration entailed the digital creator featuring four Indian kaftans (a type of clothing) brands on her Instagram page in exchange for keeping the outfits that she would feature. One of the brands was singled out, with their Instagram handle mentioned in the caption for viewers of the post to easily access. The brand was accused of harassing the digital creator; walking back on the terms of the agreement; asking for the garment in question back after “absorbing maximum benefits of all the posts on various platforms.” The digital creator proceeds to tell the tale of harassment and “extortion” she experienced at the hands of the luxury brand owner. (read more...)

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Days of Their Lives: The Limits, Possibilities, and Parallels of Media-Ted Research during a Pandemic

Sreenidhi Krishnan June 17, 2021

On a regular day, a Hindi soap opera production set in Mumbai is home to upwards of 100 artists and technicians – production associates, actors, make-up artists, costume artists, lighting technicians, assistant directors, creatives, and spot boys.  Their collective efforts ensure that audiences have new episodes to look forward to daily. Come rain, hail, or shine, through collaborations and conflicts, together they build melodramatic worlds that entertain millions of households in India. But what happens when the meaning of “regular” is redefined? What happens when even two become a crowd? When the first wave of COVID-19 hit Mumbai in March 2020, it brought, among other things, the Hindi soap opera industry to a halt. Daily production activities of soap operas across channels were abruptly paused. Sets had to be abandoned in haste when a citywide lockdown was announced. The absence of film work meant that workers would go without payments (read more...)

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