Science Cheerleaders – Is There a Role for Hollywood Hyper-publicity in Science Communications?
Over the past two months, I’ve been watching Years of Living Dangerously (YLD), a nine-part documentary series examining the issues and politics of climate change science through the eyes of popular American celebrities, who serve both as narrators and foils for exploring global warming scientific arguments and (mis)conceptions. Employing visually compelling imagery and urgent, albeit mostly alarmist, rhetoric, YLD is actually pretty standard fare for contemporary climate science programs. What makes the program interesting to me is the role it has assumed as a sort of cheerleader for science in a contest that in the past was populated only by participants (climate scientists and non-believers) and observers (the general public). In that paradigm, you either played the game, or watched from the stands. Now, it seems, with the right credentials you can be on the field as a cheerleader, yet not really in the game. (read more...)