Creativity is often imagined as a deeply human capacity: a moment of inspiration, a flash of originality, or an individual act of expression. Yet in contemporary digital environments, creativity rarely unfolds in isolation from technological systems. Across creative industries, from fashion and design to visual media, branding, and online content production, creative work increasingly takes shape within infrastructures of platforms, software tools, and algorithmic systems. These technologies do not simply enable creativity; they actively shape how creative ideas are imagined, produced, circulated, and evaluated. (read more...)